Zero to One: Notes on Startups, or How to Build the Future

By Peter Thiel with Blake Masters

Curated for The Power Index Collection

Description:

Zero to One is a modern classic in entrepreneurial strategy and innovation… a must-read for leaders who understand that real wealth is built through original thought, not repetition.

In this groundbreaking book, billionaire entrepreneur and venture capitalist Peter Thiel shares his philosophy on how to create something truly new — how to move from “zero to one.” Thiel draws from his experience as co-founder of PayPal and Palantir, and as an early investor in Facebook, SpaceX, and LinkedIn. He explores the mindset and systems behind building companies that don’t just compete, but create new markets.

Co-author Blake Masters, a Stanford University graduate and Thiel’s former student, originally captured Thiel’s lectures on startups and innovation… lectures that became the foundation of this book. Together, they’ve built one of the most influential entrepreneurial manifestos of the 21st century.

What This Book Teaches:

• How to think independently and identify opportunities others overlook
• Why true innovation means escaping competition
• How to create long-term value through originality and vision
• The mindset required to build enduring companies in uncertain markets

Why It Belongs in The Power Index Collection:

This book is curated for executive leaders, investors, and founders who are transitioning from corporate authority into private enterprise, firm ownership, or independent practice. It challenges traditional business logic and rewards those who already operate with discipline, insight, and strategic intelligence.

For professionals who have already mastered corporate structures, Zero to One reframes the next chapter… how to build what doesn’t yet exist.

Perfect For:

✔️ Corporate executives establishing private firms or partnerships

✔️ Financially savvy leaders focused on innovation and expansion

✔️ Entrepreneurs seeking long-term dominance, not short-term competition

Specs:

• Authors: Peter Thiel and Blake Masters
• Hardcover Edition
• Publisher: Crown Business
• 210 pages 

Important Note:

📦 The “WELLNESS” discount code (reserved for local customers) does not apply to books in The Power Index Collection due to fixed publisher pricing. Decorative items in product photos (crystals, pens, candles, etc.) are for display only and not included with purchase.